What it means for a Dubai business
Readers have learned the tells: lists of three adjectives, stock phrases about dream spaces and fast paced worlds, every post ending with a question, dashes everywhere. Once a reader spots them, they stop trusting the account.
A business that sells trust, a clinic or a studio or a brokerage, cannot afford to sound like a template.
Example
Our own writing rules ban the commonest tells and every post is checked against them before it can go out. A caption that fails is rewritten until it reads like a person.
Common mistake
Thinking the fix is to hide AI use. The fix is quality: specific facts in your own phrases, checked by a person.