What it means for a Dubai business
An assistant can know about your business in two ways. It may have read about you during training, which happened months or years ago. Or it may look you up now through search and write from what it finds. The second is retrieval.
Retrieval is why fresh, readable pages matter. If an assistant searches before answering, the pages it finds today shape what it says today, including your new service or your new branch.
Example
A brokerage opened a second office in Dubai Hills in August. A model answering from training alone may not know. When the assistant searches first, it finds the brokerage’s updated Google profile and contact page and gives the right address.
Common mistake
Assuming the assistant will always search. Many answers still come partly from training. Keep the facts about you consistent everywhere, so old and new information agree.