LinkedIn document post

A LinkedIn document post is a PDF uploaded to a post that people swipe through page by page in the feed, often called a LinkedIn carousel.

Also searched as  LinkedIn carousel · LinkedIn PDF post · how to post a carousel on LinkedIn · LinkedIn slides

Updated

What it means for a Dubai business

Document posts let you teach in steps: a process, a checklist, the costs of something. Readers swipe through at their own pace, which keeps them on the post. LinkedIn counts that time.

They are a natural place for the same carousel you made for Instagram, reformatted to suit a business reader.

Example

A business setup consultancy posts a six page PDF on what a free zone company may and may not do on the Dubai mainland, one rule per page with the source at the end. Founders save it and send it to their partners.

Common mistake

Uploading a dense company brochure. A document post works when each page carries one idea in large type that reads on a phone.

Related terms

Guides for your field

Every term, A to Z