robots.txt

robots.txt is a plain text file at the root of a website that tells crawlers, including search engines and AI bots, which parts of the site they may visit.

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What it means for a Dubai business

Type your domain followed by /robots.txt into a browser and you will see yours. Each block starts with a User-agent line naming a bot, then Allow or Disallow lines for paths. An asterisk means every bot.

robots.txt is a request, not a lock. Reputable crawlers follow it. It is also the first place to check when an assistant seems unable to read your site, because one line can shut out a bot you wanted.

Example

A Dubai consultancy finds this in its file:

User-agent: *
Disallow: /

A developer added it while the site was being built and never removed it. Every crawler, from Google to ChatGPT search, was told to stay out of the whole site.

Common mistake

Fixing robots.txt and stopping there. A firewall or CDN setting can still block AI bots at the server. Our journal post on blocking AI crawlers walks through both checks in five minutes.

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