Photo consent

Photo consent is the written permission of a person or of the owner of a home or venue, before their image, their space or their story is shown in a business's posts.

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What it means for a Dubai business

Privacy is taken seriously in the UAE and a person’s image is personal. Ask before you post anyone’s face or home. Get it in writing. Say where it will appear and for how long.

Clinics have a stricter rule under the DHA standard: written consent limited in subject and time, with parental consent for anyone under 18. Brokers need written consent to post a client’s name or deal.

Example

An interior studio adds a short clause to its contract asking whether the client agrees to photos of the finished home being posted, with or without the area named. Most say yes. The few who say no are never shown.

Common mistake

Assuming a guest at an event agreed to be posted because they were there. Ask or shoot in a way that keeps faces out of the frame.

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